A good email marketing plan is an important part of your overall media strategy. But even a perfect plan can fall short if you aren’t doing a few simple things that make your clients actually open and read the emails you’re sending. Follow these tips to make the small changes that can have a big impact […]
Read moreDecember 29, 2021
Just Enhanced – 2 Hour Resolution Commitment and Immediate Escalations In the past, if you wanted to update your rate lock, revise a loan amount or get product clarification, you would have to email three different teams. That all changed at the end of 2020 when we rolled out Rocket Connect, a new way to communicate […]
Read moreDecember 27, 2021
As we say goodbye to 2021 – 20% of the 2020s is over. If the 80-20 rule is any indicator, the best is yet to come! This edition reflects on a year where traffic jams were still light, but ship jams and logjams hit close to home. Fuel Up! 🚀 The Market – Year-Over-Year Market Moving Releases Stimulus year 2 kept markets glued to Jerome Powell’s press […]
Read moreDecember 22, 2021
It seems that in an instant, 2021 came and went – and what a year it was. We saw the refi boom simmer and housing prices skyrocket as low supply created astonishing competition among buyers. And just as we’re all catching our breath from a crazy year, another one is right around the corner. To […]
Read moreDecember 20, 2021
Haven’t finished all your holiday shopping yet? Lucky for you, 41% of people have gift cards at the top of their wish list this year – now you just have to choose the right card! This edition has shopping, birds, and our best friend Jay Powell. Fuel Up! 🚀 The Market Figure 1. Market Movers The Fed held their last FOMC meeting of the year this […]
Read moreDecember 18, 2021
Having people know your business name is important. Having them recognize your brand is a game-changer. Building a brand doesn’t have to be rocket science – and it doesn’t have to be expensive either. Read on to learn what a brand is, why it’s important and how to build yours on a budget. What Is […]
Read moreDecember 15, 2021
Don’t settle for the status quo. To remain competitive as a business, you’ve got to work to grow it. Here are some of our best tips and strategies for how to achieve growth as a local lender. Make A Great First Impression, Online And Off What are your potential clients experiencing when they first encounter […]
Read moreDecember 13, 2021
It was a big week in football as the Detroit Lions won their first game of the season. 🦁 At this point, the most probable Super Bowl matchup is Tom Brady’s Bucs vs. Belichick’s Patriots. 🏈 Tom Brady’s alma mater won their last B1G game of the season and are one game away from their first national title since #12 was the QB – 25 years ago. 〽️ Also from the University of Michigan – this […]
Read moreDecember 11, 2021