Blog

October 20, 2025
Brokers gear up for shifting rates and changing buyer priorities
Gen Z is trading in pumpkin spice season for "lock-in" season , a pre-New Year’s resolution moment for anyone determined to end 2025 on a focused note. Rather than introducing a new crash diet or unrealistic schedule, this trend is simply a collective push to hit goals, build habits, and get [...]

October 13, 2025
Shutdown fallout: Delays, data gaps, and what brokers should expect
Say goodbye to earsplitting ads. California passed a new law prohibiting streaming services from cranking up ad volume beyond the level of the program itself. This update brings streamers under the same rule as broadcast and cable TV, meaning a more consistent and less jarring viewing [...]

August 25, 2025
Rising federal debt drives rates: What brokers need to watch next
A wallet lost in Michigan turned up 11 years and 151,000 miles later, when a Minnesota mechanic discovered it hidden beneath the hood of a Ford. Turns out, even after the longest detours, what's lost can still find its way back . This week we dive into housing trends, buyer activity, and the [...]

August 18, 2025
What inflation and a potential Fannie and Freddie IPO could mean for brokers.
You’ve got mail … until September 30. This week, all eyes are on inflation and possible rate cuts after last week’s producer and consumer reports. Meanwhile, chatter is heating up around the future of Fannie and Freddie, fast-casual dining is taking a hit, and AOL is finally dialing down its [...]

August 11, 2025
Rates fall, policy debates rise, and Fed chair changes set the stage
Everyone knows Starbucks, the worldwide coffee behemoth. While they have dominated the coffee industry for years, Q3 earnings were weaker than anticipated and same-store sales have fallen for the sixth straight quarter. That being said, there is optimism on Wall Street that Starbucks is slowly [...]

August 4, 2025
Stay nimble: Smart moves for brokers when inventory grows but buyers stall
Proof of an alien spacecraft? According to a Harvard scientist , comet 3I/ATLAS could be alien technology that has entered our solar system. The more likely outcome is that it’s an icy comet, but Professor Loeb and team are watching it closely. This week, the federal funds rate held steady [...]

July 14, 2025
Policy changes ahead: Here's how they could impact your pipeline
Earth is speeding up and it is shortening summer. According to scientists , three days in July and August will be shorter due to the planet rotating faster than normal. A standard day is 86,400 seconds and is calculated by the Earth’s rotation. On these three days, we will lose approximately [...]

June 30, 2025
Is the housing market quietly gaining momentum?
This week, we touch base on rates, discuss mortgage fraud risk, and explore the housing market. Fuel Up! 🚀

June 11, 2025
Trigger lead crackdown: What it could mean for your pipeline.
Why sweat the heat when your house can do it for you? Scientists in Singapore recently created a new paint that stays white, reflects sunlight, and “sweats” to help keep buildings cool, even in humid climates! It might just be the chillest innovation in passive cooling yet. This week, we [...]

June 4, 2025
Climate change is reshaping how we build homes.
This week, climate-resilient housing, innovative building approaches, and where to find Rocket ProSM on the road. Fuel up! 🚀